About AdsGuard
We're on a mission to protect digital advertising by ensuring transparency, preventing fraud, and building trust in the ads.txt ecosystem.
Our Mission
In a digital advertising landscape plagued by fraud and lack of transparency, we're building the tools that publishers, advertisers, and ad tech companies need to protect their revenue and maintain trust. Through advanced monitoring, real-time validation, and comprehensive reporting, we're making the internet a safer place for digital advertising.
Why We Started
The Problem
Digital advertising fraud costs the industry billions annually. Invalid traffic, fake domains, and unauthorized resellers drain advertising budgets and erode trust in the ecosystem.
The ads.txt standard was created to combat this, but implementation and monitoring remain complex and error-prone for most publishers.
Our Solution
We built AdsGuard to make ads.txt monitoring simple, automated, and effective. Our platform provides real-time validation, comprehensive reporting, and proactive alerts.
By democratizing access to enterprise-grade protection, we're helping publishers of all sizes protect their ad revenue and maintain trust with advertisers.
Built by an Independent Founder
AdsGuard is built and maintained by a solo technical founder. The goal is simple: create a reliable, focused tool that solves real publisher problems without the distractions of hype or vanity metrics. No big team, no funding announcements—just practical engineering, fast iteration, and direct feedback from users.
Our Values
Trust & Transparency
We believe in building trust through complete transparency in digital advertising.
Customer Success
Your success is our success. We're committed to helping you protect your ad revenue.
Innovation
Constantly innovating to stay ahead of fraud and provide cutting-edge protection.
Integrity
Operating with the highest ethical standards in everything we do.
A Builder’s Philosophy
Decisions are made with users in mind: clarity over complexity, reliability over feature bloat, and transparency over buzzwords. Support is personal and pragmatic— when you reach out, you get thoughtful help from the person who builds the product.
The roadmap is driven by real-world issues publishers face with ads.txt and sellers.json: validation that catches subtle errors, monitoring that reduces noise, and tooling that integrates into existing workflows.
Our Journey
Project Kickoff
Started the solo, independent build focused on ads.txt reliability
First Public Release
Launched the initial version and onboarded early users
Rapid Feedback Loop
Shipped fast iterations from real publisher feedback
Monitoring at Meaningful Scale
Validated stability and alerts across growing, real-world domains
Join Us in Protecting Digital Advertising
Whether you're a publisher looking to protect your revenue, an advertiser seeking transparency, or an ad tech company wanting to build trust, we're here to help.